Our Data Partnerships

We receive data from two major data partners and map the data in real time to build our Impact Values scores.

Market Data

Our data partner for market data, Xignite, is one of the industry leaders.  They provide the real time changes in stock price and material financial factors.  We’re in pretty good company with Xignite’s other customers, including Robinhood, Ellevest, Betterment, Investopedia, Stocktwits and more.

ESG Data

Our data partner for ESG data is Sensefolio.  Sensefolio uses AI and NLP to scan corporate reporting, self-reported data, news, NGO and social media responses from across the internet to build their metrics for companies’ ESG performance.   They deliver data in the form of 51 key performance indicators, which we group into our Impact Values.  But don’t worry, if you want to see the ingredients that went into each Impact Value, you have the option to dive deeper within the UnifyImpact app.

After analyzing the data offerings and interviewing several ESG data providers, one reason we chose Sensefolio was that we wanted to track score changes daily.  When it comes to ESG performance, and particularly ESG controversy, every day brings more surprises, information, progress, and drama. We wanted to have an option to show a company as a living, breathing, dynamic being.  

Importantly, our target audience is the independent investor and consumer, not financial or sustainability analysts.  We want to keep up with what our member community cares about most.   Furthermore, topics that are most discussed in the news are increasingly the topics that are material in the markets.  If you want to learn more about dynamic materiality, check out our blog “Can I Make A Difference?” in the Unify Insights library.

Key Frameworks

Another reason we chose Sensefolio for ESG Data is that the way Sensefolio collects and manages data is aligned with key frameworks and networks that we endorse: SASB, the UN Sustainable Development Goals, and the UN Principles for Responsible Investment.

What is SASB?

SASB stands for Sustainability Accounting Standards Board, and was founded in 2011 as a non-profit organization focused on independent standards setting. Their mission is to “help businesses around the world identify, manage and report on the sustainability topics that matter most to their investors.”

To do this, SASB developed 77 sets of industry-specific standards gathering feedback from companies, investors, and other market participants. Each set of standards focuses on what SASB has determined to be the most financially material topics for each industry. In their own words, these are “issues that are reasonably likely to impact the financial condition or operating performance of a company and therefore are most important to investors.”

SASB’s industry standards include related accounting metrics (to have KPIs to measure the company’s performance), technical protocols for compiling data, and data units for normalization.

What are SDGs?

The United Nations’ Sustainable Development Goals or SDGs, are a set of objectives agreed upon by the governments of the world as a shared guideline for creating a pathway towards sustainability for people, planet and the world economy by the year 2030.

The 2030 Agenda for Sustainable Development was adopted by the UN Sustainable Development Summit held in September 2015 building on the success of Millennium Development Goals (MDGs).

The 2030 Agenda includes 17 goals and 169 targets which the governments of the world will need to achieve in order to eradicate poverty and realize a sustainable world. The SDGs are universal goals applicable, not only for developing countries but also developed countries, and pledge to “leave no one behind,” through the implementation process.

What is UN PRI?

The UN’s PRI is the world’s leading proponent of responsible investment. According to the PRI website, “The Principles for Responsible Investment are a voluntary and aspirational set of investment principles that offer a menu of possible actions for incorporating ESG issues into investment practice.”

The organization works to understand the implications of environmental, social and governance (ESG) factors and to support its international network of investor signatories in incorporating these factors into their investment and ownership decisions.

In addition to sourcing data providers that subscribe to these industry standard frameworks, UnifyImpact became a UN PRI signatory in the fall of 2020.  Check out the press release here.

About UnifyImpact

UnifyImpact is a platform designed to help individual investors make sustainable investment decisions. The web-based application rates public companies based on environmental, social and governance (ESG) factors to help investors make informed decisions that align with their personal values. Users can create a profile based on values that are most important to them, track the progress of companies they’ve invested in and read up on news based on their investment portfolio.


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Our Impact Values are designed for you. And they follow the key frameworks created by SASB and the United Nations.

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